Hire a press release writing service. Many web-based press release services offer a wide range of customizable press release packages and will help you create a newsworthy release. Some will even send you press releases on a regular basis or can be used to syndicate your press release on other websites, ensuring that your news travels far and wide.
As a start-up company, we work closely with the PR and Marketing team at our client base. These folks are our primary audience and they come to us for help when they need it. But, since we offer the full spectrum of media relations services, we are often asked to help the less glamorous media members understand what we can do for them. That’s where we come in.
If you do not create a newsworthy press release that is sent to the media, you are missing out on exposure to the public. Your PR and Marketing team can do that for you.
If you do not write the newsworthy press release that is sent to the media, you will likely be ignored by the press or get your press release sent to the trash. If you receive some attention, it is likely because you have a great story and they want to know more.
If you don’t have someone that understands the media, or if you are working with someone that is new to the industry, a press release writing service will create a newsworthy press release for you. And finally, it’s much useful and easier to hire a press release writing service than to try to learn how to write a press release. There is no time constraint and you can easily send the press release to as many journalists as you like.
In short, if you do not write a press release, hire a press release writing service.
Press releases are one of the most cost-effective ways to get your press coverage. In fact, the more press coverage you get, the more exposure you get for your business. The main goal of your press release is to get your story to as many news sites as possible. A third of press releases are read daily.
Most major press release writing services offer a wide range of media relations packages. Most of these packages include regular communications like press releases, product launches and newsletters. Some include syndication, meaning that they will help you get your press release and stories read by other publications, ensuring that your story will reach even more people. Some of these packages offer daily or weekly e-mail notifications, so you can receive news updates and press releases.
The main goal of press release writing is to help you tell your story so that it can get as much exposure as possible. When your story is well-told, it becomes the “hook” that journalists are looking for.
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